Discover the Vibrant World of Videography on TikTok
The Videography category on TikTok captures a diverse array of talents and trends, with top influencers like Mamnunnn from Indonesia (7.1M followers) and GoodsamarKitan from the Philippines (6.6M followers) leading the charge. These creators thrive in niches such as family-oriented products, travel, and beauty, indicating a strong intersection between lifestyle and visual storytelling.
Analyzing products mentioned across TikTok videos reveals the popularity of editing software, with CapCut topping the list at 124 mentions, followed closely by Alight Motion. As influencers produce stunning visual content, they often promote tools essential for budding videographers.
With followers spanning a wide range—69 influencers with over 1M followers and over 3,563 with 10-50k—there’s a healthy mix of large and micro-influencers ready to engage their audiences. The U.S. stands out as the leading country for video content creators, showcasing a growing interest in videography across the globe.
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