Makeup Influencer Insights

Discover top influencers, trending products, and market opportunities in the Makeup niche

Follower Analytics

Distribution of followers across different platforms and categories

Follower Distribution

Most Followers In These Ranges

#110-50k
#2250-500k
#350-100k
#4100-250k
#55-10k

Top Influencers

@muacarlie

1,600,000 followers

Top Niches

Beauty products
Makeup brands
Cosmetics

Featured Products

High Engagement

@lisbethperaltamakeup

1,500,000 followers

Top Niches

Beauty Products
Makeup Brands
Cosmetics

Featured Products

High Engagement

@noemirocamakeup

1,200,000 followers

Top Niches

Makeup Products
Beauty Products
Cosmetics

Featured Products

High Engagement

@squishydoodleshelbi

1,000,000 followers

Top Niches

Face paint
Body art supplies
Makeup

Featured Products

Leanne’s rainbow collection
GTX Face Paint
High Engagement

@airbrushmuabyz

1,000,000 followers

Top Niches

Makeup brands
Cosmetics
Beauty tools

Featured Products

airbrush
pink
High Engagement

@mauroriquelmemakeup

901,400 followers

Top Niches

Makeup Products
Makeup Brushes
Makeup Tools

Featured Products

High Engagement

Product Analytics

Most mentioned products and their performance metrics

Top Mentioned Products

Top Product

Top 5 Products

#1concealer
15 mentions
#2foundation
13 mentions
#3blush
10 mentions
#4mascara
8 mentions
#5powder
7 mentions

About Makeup

Detailed insights and analysis about this category

Unlock the Glamour: Top TikTok Makeup Influencers and Trends

The Makeup category on TikTok has exploded, showcasing influencer talent and engagement that drives beauty enthusiasts into a frenzy. Leading the charge are top influencers like @muacarlie (1.6M followers) and @lisbethperaltamakeup (1.5M followers), who are not just trendsetters but also authorities on makeup artistry and beauty products.

Trending products include essentials like concealer (15 mentions), foundation (13 mentions), and blush (10 mentions), highlighting what viewers need in their beauty kits. The heatmap of follower ranges reveals that 3 influencers boast over a million followers, while 15 have between 500k to 1M followers—indicating a hotbed for beauty brands to connect with a wide audience.

The best promotion niches include cosmetics (251 mentions), beauty products (190 mentions), and skincare (101 mentions). This is a goldmine for brands targeting dedicated beauty fans eager for recommendations.

If you're ready to supercharge your marketing strategy, consider accessing our comprehensive influencer database. Unlock exclusive data and insights to match your products with the perfect influencers in this vibrant, ever-evolving category. Elevate your brand and engage with consumers like never before!

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