Drinks Influencer Insights

Discover top influencers, trending products, and market opportunities in the Drinks niche

Follower Analytics

Distribution of followers across different platforms and categories

Follower Distribution

Most Followers In These Ranges

#110-50k
#22-5k
#3250-500k
#4>1m
#5500-1m

Top Influencers

@cv.liquor

350,400 followers

Top Niches

Cocktail Kits
Alcohol
Party Supplies

Featured Products

Jungle Juice
Frappuccino
High Engagement

@drinkswithjason

44,900 followers

Top Niches

Alcoholic Beverages
Cocktail Ingredients
Mixology Supplies

Featured Products

Rumchata
Crown Royal Blackberry
High Engagement

@urfriendcharles

42,000 followers

Top Niches

Spirits
Whiskey
Bourbon

Featured Products

Frisky Whiskey
Nyack Cognac
High Engagement

@izzy_drinks

34,900 followers

Top Niches

Alcoholic Beverages
Cocktail Recipes
Food & Drink

Featured Products

Hennessy
Red Bull
High Engagement

@palmrepublicrum

25,600 followers

Top Niches

Alcoholic Beverages
Cocktail Recipes
Premium Spirits

Featured Products

Palm Republic Rum
High Engagement

@timandtonic

14,100 followers

Top Niches

Alcoholic beverages
Bars
Restaurants

Featured Products

lemon juice
elderflower liqueur
High Engagement

Product Analytics

Most mentioned products and their performance metrics

Top Mentioned Products

Top Product

Top 5 Products

#1Frisky Whiskey
1 mentions
#2Nyack Cognac
1 mentions
#34 Blended Scotch
1 mentions
#4Mahi's Brandy
1 mentions
#5Diggs Boys Bourbon
1 mentions

About Drinks

Detailed insights and analysis about this category

Shaking Up the TikTok Drinks Scene: A Dive into Trendsetting Influencers

The TikTok drinks category, encompassing drinks, alcohol, and cocktails, is bubbling with enthusiasm, driven by a core of passionate influencers. With followers ranging from 4,140 to over 350,000, these creators are mastering the art of mixology while promoting popular products like Jungle Juice, Hennessy, and Frappuccino.

Leading the pack, influencers like cv.liquor and drinkswithjason delve into party supplies and cocktail kits, captivating audiences with creative recipes and vibrant visuals. The trends are crystal clear: party supplies and cocktail recipes are the best niches for promotional activities, each attracting attention from enthusiasts eager to shake things up at their next gathering.

And when it comes to product mentions, items like whiskey, rum, and unique mixers are taking center stage, charting the path for brands aiming for TikTok stardom.

For brands and marketers, understanding this dynamic landscape is essential to tapping into the ever-evolving drink culture. By investing in access to our exclusive influencer database, you can propel your brand to new heights in this vibrant ecosystem and connect authentically with your target audience. Don’t miss out on this opportunity to raise your drink game!

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