Cleaning Influencer Insights

Discover top influencers, trending products, and market opportunities in the Cleaning niche

Follower Analytics

Distribution of followers across different platforms and categories

Follower Distribution

Most Followers In These Ranges

#110-50k
#2100-250k
#350-100k
#45-10k
#52-5k

Top Influencers

@nottheworstcleaner

6,100,000 followers

Top Niches

Cleaning Products
Mental Health Awareness
Home Improvement

Featured Products

Scrub Daddy
Scrub Mommy
High Engagement

@scrubdaddy

4,100,000 followers

Top Niches

Cleaning Products
Kitchen Supplies
Home Goods

Featured Products

Scrub Daddy
Scrub Mommy
High Engagement

@_the_clean_girl

3,200,000 followers

Top Niches

Cleaning Products
Home Goods
Cleaning Supplies

Featured Products

Magic Foam
Foam Cannon
High Engagement

@momthatlovestoclean

2,400,000 followers

Top Niches

Cleaning Products
Home Cleaning Supplies
Cleaning Equipment

Featured Products

Tide
Borax
High Engagement

@cleaning_dirtycoins

2,400,000 followers

Top Niches

Cleaning Products
Household Products
DIY

Featured Products

The Pink Stuff
Deodorant
High Engagement

@cleaningwithdanielled

1,900,000 followers

Top Niches

Cleaning Products
Home Organization
Laundry Products

Featured Products

Astonish Oxyactive Stain Remover
Astonish Protecting Curl Laundry Cleanser
High Engagement

Product Analytics

Most mentioned products and their performance metrics

Top Mentioned Products

Top Product

Top 5 Products

#1Bleach
18 mentions
#2Scrub Daddy
13 mentions
#3Vinegar
8 mentions
#4Ajax
8 mentions
#5Bar Keepers Friend
7 mentions

About Cleaning

Detailed insights and analysis about this category

Discover the Thrilling World of Cleaning Influencers on TikTok

The Cleaning category on TikTok is a vibrant space where influencers transform mundane chores into exciting, shareable content. With top personalities like @nottheworstcleaner and @scrubdaddy, boasting millions of followers, the cleaning scene isn't just practical; it's engaging! Influencers actively showcase a range of cleaning products, including fan-favorites like Scrub Daddy, CIF Cream, and Vinegar.

The most mentioned products in videos reflect a strong audience connection with common household staples, echoing the trends in cleaning supplies. Notably, Bleach leads the pack with 18 mentions, followed closely by Scrub Daddy at 13—a testament to its viral appeal.

With a robust community, 8 influencers have more than 1 million followers, making it a prime space for brand collaborations. The best promotion niches are primarily Cleaning Supplies, Cleaning Products, and Home Improvement, making it ideal for brands looking to capitalize on these trends.

Are you a brand or an individual eager to tap into this bustling influencer market? Unlock access to our extensive influencer database today, and watch your brand shine amidst the sparkle of this cleaning revolution!

Ready to Grow Your Influence?

Join our platform to connect with top Cleaning influencers and unlock new opportunities