BookTok Influencer Insights

Discover top influencers, trending products, and market opportunities in the BookTok niche

Follower Analytics

Distribution of followers across different platforms and categories

Follower Distribution

Most Followers In These Ranges

#110-50k
#25-10k
#350-100k
#42-5k
#5100-250k

Top Influencers

@itaintokbro

3,100,000 followers

Top Niches

Romance Novels
Cosplay Products
Long Distance Relationship Apps

Featured Products

Better
American Psycho
High Engagement

@jessicatricoli

3,000,000 followers

Top Niches

Young Adult Novels
Fantasy Books
Book Publishing

Featured Products

Eragon
High Engagement

@moonsrarebooks

2,300,000 followers

Top Niches

Bookstores
Rare Books
Book Collectors

Featured Products

The Hobbit
The Lord of the Rings
High Engagement

@haleypham

2,100,000 followers

Top Niches

Book Publishing
Romance Novels
Thrillers

Featured Products

Sonic
Ocean Water
High Engagement

@kierralewis75

1,600,000 followers

Top Niches

Fantasy Books
Romance Books
Thriller Books

Featured Products

Harry Potter
Prisoner of Azkaban
High Engagement

@theagoneiva

836,400 followers

Top Niches

Book Publishing
Bookstores
Reading Apps

Featured Products

High Engagement

Product Analytics

Most mentioned products and their performance metrics

Top Mentioned Products

Top Product

Top 5 Products

#1A Court of Thorns and Roses
44 mentions
#2Throne of Glass
42 mentions
#3Kindle
40 mentions
#4Fourth Wing
39 mentions
#5Powerless
31 mentions

About BookTok

Detailed insights and analysis about this category

Exploring the Dynamic World of BookTok: A Reader's Paradise

Welcome to the vibrant realm of BookTok! Home to book lovers, this TikTok category has exploded in popularity, thanks to influencers sharing their favorite reads with a passionate audience. With top influencers like @itaintokbro and @jessicatricoli amassing millions of followers, it's no surprise that romance novels and fantasy books reign supreme in their promotions.

Among the most mentioned products, titles like "A Court of Thorns and Roses" and "Throne of Glass" stand out, captivating avid readers and marking their territory in the literary world. BookTok not only showcases the stories we cherish but also embraces reading accessories and book subscription boxes, making it a perfect niche for marketers.

The diverse follower landscape boasts influencers with over a million followers, while others niche down, targeting dedicated audiences from humble beginnings. Unlocking this treasure trove of influencer data can help brands leverage effective marketing strategies tailored to the BookTok community.

Interested in diving deeper? Gain access to our influencer database to harness the full potential of BookTok's literary magic and connect with your target audience in ways you never thought possible. Don’t wait—join the BookTok revolution today!

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