Baking & Cooking Influencer Insights

Discover top influencers, trending products, and market opportunities in the Baking & Cooking niche

Follower Analytics

Distribution of followers across different platforms and categories

Follower Distribution

Most Followers In These Ranges

#110-50k
#2100-250k
#3>1m
#4500-1m
#550-100k

Top Influencers

@hoshiphan

6,500,000 followers

Top Niches

Kitchenware
Cookware
Food Products

Featured Products

Gia Dụng Cao Cấp Hoshi
High Engagement

@stalekracker

6,400,000 followers

Top Niches

Outdoor Cooking Equipment
Hunting Gear
Cajun Spices

Featured Products

Two Step
Cayenne Pepper
High Engagement

@hildabaci

1,500,000 followers

Top Niches

Food Products
Kitchen Appliances
Culinary Schools

Featured Products

Hyundai Sonata
Geno
High Engagement

@lespetitschaudrons

895,900 followers

Top Niches

Food & Beverage
Lifestyle
Cookware

Featured Products

Book
High Engagement

@mreazi

648,400 followers

Top Niches

Food & Beverage
Kitchen Appliances
Grocery Stores

Featured Products

Chinchilla
self raising flour
High Engagement

@steelpan.guy

630,900 followers

Top Niches

Cookware
Food Products
Kitchen Appliances

Featured Products

Heritage Steel
Alta Cocina Stanislaus
High Engagement

Product Analytics

Most mentioned products and their performance metrics

Top Mentioned Products

Top Product

Top 5 Products

#1Butter
3 mentions
#2Heritage Steel
2 mentions
#3Chicken Stock
2 mentions
#4Tomato Paste
2 mentions
#5Caraway
2 mentions

About Baking & Cooking

Detailed insights and analysis about this category

Explore the Delicious World of Baking and Cooking on TikTok!

Baking and cooking have taken TikTok by storm, showcasing vibrant meal preps and culinary creations that inspire millions. With top influencers like hoshiphan (6.5M followers) and stalekracker (6.4M followers), this category delivers a delectable mix of recipes, kitchen tools, and food products that captivate food enthusiasts.

The trending products include essentials like butter and olive oil, both mentioned numerous times, along with Heritage Steel tools and flavorful spices like Old Bay. Our data reveals that the most prominent promotional niches include Food Products, Kitchen Appliances, and Baking Supplies—perfect for anyone looking to refine their kitchen game.

With a robust follower range, the influencers tailor their content for kitchens of all sizes, making it easy to join the fun, whether you have a vast following or are just starting out. Unlocking access to our influencer database can pave the way for successful collaborations, enabling you to engage with a passionate audience eager to discover new flavors and products.

Don’t miss out on harnessing this culinary excitement. Subscribe today and start your journey into the tantalizing world of TikTok’s baking and cooking influencers!

Ready to Grow Your Influence?

Join our platform to connect with top Baking & Cooking influencers and unlock new opportunities