Exploring the Thrill of Amusement Parks on TikTok
Amusement parks have become a vibrant subculture on TikTok, captivating audiences with thrilling rides and captivating attractions. Influencers like @kennywoodpark and @sixflagsnewengland, each boasting over 50,000 followers, are leading the charge. They engage audiences by promoting beloved products like Potato Patch fries, Holiday World, and exciting roller coasters.
The predominant themes of these influencers center on travel, theme parks, and family entertainment, with travel and tourism as the top promotion niches. Notably, rides like El Toro and Superman Ultimate Flight are frequently mentioned, helping to create a heatmap of popular products and fan favorites.
With a majority of influencers having between 10,000 and 100,000 followers, there’s incredible potential for brands looking to tap into this enthusiastic market. As families plan vacations and adventurers seek out the best attractions, influencer marketing in the amusement park category is an opportunity not to be overlooked.
Don’t miss out on harnessing this dynamic space! Gain access to our influencer database and connect with emerging trends that could elevate your brand in the amusement park category and beyond.